Scottish Farmers Markets
Scottish Farmers Markets


Douglas Watson, National Development Officer
Sarah Milne, Support Coordinator
07930 433 764

Scottish Farmers' Markets Partnership (SFMP)


Local and Regional Food & Drink Conference 2012: The Big Opportunity?

Birnam Arts & Conference Centre, Tuesday Oct 30, 2012  

I am pleased to invite you to the forthcoming Conference on Local and Regional Food & Drink to be held at the Birnam Arts and Conference Centre on Tuesday 30th October 2012.

We are delighted that Mr Richard Lochhead, Cabinet Secretary for Rural Affairs and Environment (TBC), has kindly agreed to give the keynote address.

This is a very exciting time for local and regional food and drink in Scotland.  Icreasingly the Scottish consumer and visitors recognise the quality, diversity and provenance of the Scottish offering.

We are therefore delighted to have secured a range of eminent industry speakers to give their perspective on the current and future commercial opportunities offered by local and regional food.

Jim Fairlie is well-recognised as the man who started Farmers’ Markets in Scotland, and has since gone on to develop his brand of Logiealmond lamb and “Food to Go” at major events throughout Scotland. Another respected figure is our second speaker, John Sinclair, owner of the award-winning Craigie's Farm Shop outside Edinburgh. John is followed by entrepreneur Mark Bush, who has developed his own brand of rapeseed oil and employed a unique combination of product quality and diversity of range to secure multiple routes to market. James Laws, Director Business Development of the Food and Drink Hub (Scotland) Ltd will then explain about a new and highly acclaimed route to market for many local and regional food producers.  The final speaker before lunch, Mike Small, of the Fife Diet, Scotland’s largest consumer local food network, will present his ideas on how to engage and influence the dietary habits of the consumer.

A buffet lunch will consist of prime local products. Over the break a number of agencies and organisations will be on hand to provide advice and supporting information relating to local and regional foods.

Attendance at the event is £50 per delegate; the Scottish Farmers’ Markets Partnership has agreed a restricted fee of £25 for industry representatives such as producers, farm shops and representatives of farmers markets’ or similar. A full programme and booking form is downloadable here:

To book online please follow the link below.


Local Food Sector Strategic Review

The Scottish Farmers' Markets Partnership and SAOS delivered a Local Food Workshop earlier this year. The paper from this day can be downloaded from here.

SFMP Industry Steering Group Meeting Notes

The third meeting of the Scottish Farmers' Markets Partnership Industry Steering Group met on October 3, 2011. The notes and relevant presentations are available to download below:

ISG 03 October 2011 Notes

Douglas Watson Presentation 03 October 2011

GCU Consumer Research 03 October 2011

SAC Research 03 October 2011

If you have any queries, or would like to attend the next ISG meeting, please contact Sarah Milne on



The Scottish Farmers’ Markets Partnership (SFMP) is an initial three-year support
project funded by the Scottish Government and its industry partners.
The purpose of the SFMP project is to promote, support and build the capacity of the
farmers’ markets sector in Scotland. The project is overseen by an Industry Steering
Group, drawn from a wide range of stakeholder groups.
Project delivery is managed by the Partnership Management Group (PMG)
consisting of representatives from:

Scottish Association of Farmers’ Markets (SAFM)
Scottish Agricultural Organisation Society (SAOS)
Scottish Agricultural College (SAC)
Scottish Food Quality Certification (SFQC)
National Farmers’ Union Scotland (NFUS)
National Farmers’ Retail & Markets Association (FARMA). more

2 March 2011


A Market Research document from David Lamb, SAC

"All 2010 Market Research has been completed, and the report is available. The report covered the three main areas of producer, consumer & pricing research, and gives a baseline to develop further information over the life of the SFMP project and to develop marketing support. more

2 March 2011